Erica Wright

Erica Wright

Director of Marketing & Operations- Platinum Lifestyle Professionals

Erica Wright is a dynamic force in the world of marketing and operations, with a career
journey that reflects her unwavering commitment to excellence and a deep passion for
helping others.
 
Background and Career: Erica's career took root in the Mortgage Industry back in
2001, where she embarked as an assistant and quickly ascended through the ranks, to loan
assistant, area assistant, eventually becoming an accomplished mortgage loan officer. Her
dedication and marketing prowess led to the successful introduction and promotion [...]
Erica Wright is a dynamic force in the world of marketing and operations, with a career
journey that reflects her unwavering commitment to excellence and a deep passion for
helping others.
 
Background and Career: Erica's career took root in the Mortgage Industry back in
2001, where she embarked as an assistant and quickly ascended through the ranks, to loan
assistant, area assistant, eventually becoming an accomplished mortgage loan officer. Her
dedication and marketing prowess led to the successful introduction and promotion of
numerous mortgage companies throughout the Panhandle of Florida. It was during this
time that she cultivated a deep understanding of business, marketing, and the significance
of effective communication with the people she aimed to assist.
 
In 2010, Erica made a significant career transition to follow her true passion, real estate
marketing. Drawing on her wealth of experience, she began utilizing her skills and
knowledge to create cutting-edge websites, creative social media campaigns, compelling
listing presentations, and expertly managed lead follow-up processes. Her commitment to
the daily operations of her business is unwavering. Erica remains at the forefront of the
industry, continually leveraging the latest marketing resources and staying updated with
the ever-evolving real estate landscape.
 
Personal Journey: Erica's journey has taken her from her birthplace in Panama City, FL
to Alabama in 1992, but her heart always longed for the beauty of the Emerald Coast.
Settling in the Panhandle of Florida since 2005, she has truly found her home.
Beyond her professional life, Erica is a person of diverse interests. She finds solace and
inspiration in the arts through her love of painting and enjoys the wisdom and adventure
found in the pages of books. Her active lifestyle includes running and yoga, which help
her stay balanced and motivated.
 
Community Involvement: Erica is not only dedicated to her career but also to giving
back to her community. Over the years, she has volunteered extensively, serving as a
Board Member for Shelter House and as the Board Chairman for AMI Kids, a school for
troubled youth. She's also been an Ambassador and membership committee member for
the Niceville Chamber of Commerce, as well as a former membership committee
member for the Women’s Council of Realtors. She also dedicated her time to the Military
Appreciation Recognition Celebration as well as the Northwest Florida’s Military
Officers Association.
 
Erica's benevolence extends to many non-profit organizations, including the Morgan
Invitational Golf Classic, Distinguished Young Women of Florida, Salvation Army
Angel Tree, Gary Sinise Foundation, and various local Chambers.
 
Family Life: Erica is happily married to Ken Wright and is the proud parent of an 18-
year-old daughter who recently joined the U.S. Coast Guard. The cherry on top of this
wonderful family is their playful, talkative, White Siberian Husky, affectionately known
as "Kiva the Diva," who keeps their lives fun and always entertaining.
 
In Erica Wright, you'll find a dynamic leader, a compassionate community advocate, and
a multi-talented individual who brings boundless creativity and dedication to every
endeavor she undertakes. Her journey continues to inspire and shape the world of real
estate and marketing.

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